A Feasibility Study provides a comprehensive evaluation
of your organisations potential to carry out a Capital or
Major Gifts Campaign. It will determine your readiness to
ask and the communitys preparedness to give to any major
fundraising initiative.
Through a series of confidential, in-depth interviews
with current supporters, likely benefactors and other key
individuals, the final report is a compilation of the
personal views, feelings, perceptions and judgements about
your organisation and the proposed project.
A written report also details strategies for a capital or
major gifts campaign. It provides findings and
recommendations on a number of key areas including:
- Public profile and appeal
- Internal organisational structure
- Current donor support/history
- Volunteer and staff leadership
- Timing
- Internal fundraising structure
- Proposed establishment of a volunteer executive
board
- Current strategic alliances
- Possible constituency (existing and proposed)
- Viable options for long and short term development